Facebook Game Developer Playfish Closes $17M Series B Round
"Playfish, the Facebook game developer that has four apps in the top 10 gaming apps on the site, closed a $17 million Series B round led by Accel Partners and Index Ventures."Although Vasanth Sridharan thinks this is a bit bubble like, I see an interesting revenue model here. First of all how do they, the game developers make money and make sure it keeps coming?
- They have virtual goods to be bought by players (same approach seen in other games like Mob Wars)
- In case Facebook decides to pull a quick one, like re-designing the site giving less prominence to apps, they have partnered with Google's Adsense for Games. Pretty good move, that ensures they get more eyeballs no matter what